2026-05-17 09:31:29
Noah Caluori “embraces the attention” he gets from rugby fans on social media.
The Saracens star regularly interacts with fans on platforms such as TikTok and thinks it is a method of getting “young people from different backgrounds” engaged with the sport.
Caluori told Rugby World magazine: “I’m embracing the attention. When I see edits of me, I think they’re really cool and I’m truly grateful someone is making them.
“It’s another way of getting young people from different backgrounds into the sport of rugby. Young people see these edits of rugby players at their best and thinks this is cool and it makes them want to play this sport.”
Caluori thinks social media is an area that rugby really needs to tap into.
He said: “Rugby is exciting, it’s so exciting. There are so many moments in the game that catch an eye, and that even people outside of rugby would realise is cool, that don’t get shown.
“We could bring so much more light onto that. I know friends who aren’t rugby people seeing these types of TikToks and wanting to watch rugby now. It’s not just me. It’s also Henry Pollock, it’s Antoine Dupont, they get thousands of views from people who are not engaged in the sport traditionally, which means more people are going to start watching our games.”
Caluori is yet to make his England debut but is targeting a spot in the squad for next year’s World Cup.
The 19-year-old wing, who spent time on loan at Champ club Ampthill this season, said: “My goal since being at school has always been to play at the 2027 Rugby World Cup.
“I treat every single opportunity in the exact same way, whether that’s playing in the Champ or potentially earning a first England cap. Hopefully if I prepare for each moment in the same way, you will get the same positive outcome with every opportunity.
“I think that will help me remain mentally focused for all of the ups and downs I will have throughout my career. That will be unavoidable.”
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